Taxi · Websites · Blog
I drive a taxi and build websites.
I’m Heidi from Vaasa. I drive people around, build websites for small business owners and write honestly about what all of it teaches me.
Blog
From the driver’s seat.
I write about driving a taxi, life and communication. Honest, but never at anyone’s expense.
Does a small business need AI search optimisation (GEO)?
People don't google anymore, they ask ChatGPT. Or so they say. I looked at the numbers, and they tell a slightly different story.
Talk like a human
A sentence no one can disagree with is usually a sentence no one remembers either. Why being genuine matters more now than ever.
Taxi 8 and Tomppa
Number 8 is the taxi’s number, and it belongs to Tomppa. This is what trust looks like when you drive someone else’s taxi.
Two jobs, one person
A taxi driver who builds websites? Seriously?
You might be wondering why I’m so open about this. Doesn’t one job make the other look a little less credible?
I don’t think so. People talk more honestly in the back seat than they do in meetings.
That’s exactly why I want to get to know the person behind the business first: what you do, why you do it and who it’s for. Only then do we think about a website, if you even need one.
Need a ride or a website? Send me a message.
WhatsApp is the fastest way to reach me.